Ecommerce Web Design Company Choose The Best Among Many

One of the key factors responsible for the success of your ecommerce website development is the web design company whose services you opt to hire. They can prove to be the deciding factor between success and failure. Ecommerce is a highly competitive territory and your website will have to stand apart from the crowd to be successful. You need to make sure that the look and feel of your website is unique to ensure maximum mileage out of it. Thus you need to be very choosy while hiring the services of an ecommerce web design company.

Tips to Choose the Best Web Design Company

Portfolio First and foremost take a look at their portfolio as this will give you a peek into the expertise of the web design company. Take the deal forward only when you find the portfolio attractive. Make sure they have required skills in ecommerce web design. Take note of the functionality of the websites that they have developed along with its looks.

References If a friend or a colleague recommends you a web design company it would be wise to hire their services as the credentials of this company has already been verified. This will save your precious time in zeroing in on a company and also expedite the development process.

Choose Developers Once you decide to outsource your project to a certain ecommerce web design company you need to interview the developers who would be working on your project. The firm might have a great reputation in the market but it is the skills and the expertise of the developers which decide the fate of your website.

SEO Skills Along with good designing search engine optimization also plays a vital role in the success an ecommerce website. Choose an ecommerce web design company which has experience in search engine optimization. Their coding should be impeccable to ensure you get high position in search engines. Along with this the company should also offer you search engine marketing and social media marketing solutions.

Technology There are different technologies that are used in ecommerce web development such as Magneto, OS Commerce, Zen Cart etc. and if you plan to choose a specific one, make sure that the web design company has sufficient expertise in that. Do not compromise with the technology at any cost with your ecommerce web design.

Support This is one of the key factors that you should keep in mind while choosing an ecommerce design company. Your online store is bound face bugs and errors without any prior notice and you will need support services. Also get to know the kind of support services they offer and the minimum response time as this will help you in making a wise choice.

These things kept in mind will help you choose the best ecommerce web design company. You shouldnt compromise with the quality of your website under any circumstance as an ordinary looking website wont add much value to your brand as well as revenue.

Zen Cart – A Search Engine Friendly Open Source Shopping Solution

Zen Cart is an open source store management system based on PHP and MySQL. It is freely available to the public for use. It has come out as a branch of the OSCommerce software as a separate project. The main differences between the two pertained to the development and incorporation of additional features like the gifts certificate/voucher modules in it and in the architectural changes in the layout of the module. The architectural changes were, in the earlier times, essentially the template based design modules. But, that has now given way to the CSS based design modules.

A Zen Cart developer can make use of the various features of Zen Cart to develop an ecommerce website for your online sale-purchase transactions. Some of these features include the multiple language support, sales and discounts features, local taxes incorporation, multiple shipping and payment options and others. While it gives an easy way out to the Zen Cart programmer to prevent detailed coding for the functionalities again and again, it does require skillful customization using its modules. The use of Zen Cart and other similar ecommerce carts has facilitated the quick designing process of the websites. You can now have your online store ready in a few days time. The greatest advantage of these software lies in the fact that the owner of the website can himself carry out the changes required like the replacement of the product photos, incorporating the discounts, setting up newsletters and many others. All in all, the administrator can do everything that can be done on the online store.

Yet another advantage of the Zen Cart ecommerce solution is that it facilitates the creation of the SEO friendly site. With internet marketing catching fever and every one clamouring hard to gain the maximum visibility on the most visited internet resources, notably the search engines, it would not pay if the SEO process is ignored by the Zen Cart developer. All the features of a website which make it SEO friendly shall be present in the ecommerce site as well. Some of these features are:

Easy navigation: The coding of the Zen Cart is based on PHP and MySql and this makes it suitable for SEO since there is no problem of navigation of the pages. The time taken for loading of the site is lesser.

Static URLs: It is possible to create the static URLs that are SEO friendly by using the Zen Cart third party as well as built in modules and add-ons. There are a number of software available for this. Or, even a seasoned Zen Cart programmer can do the needful in no big time. Therefore, it goes to meet one of the most perceivable criteria for doing the SEO.

It allows you to have the meta tags for SEO for every page, product or category page. Even the image alt tags can be incorporated.

So, with all these essential SEO friendly features, it becomes important facilitators of marketing as well as sales processes.